
Adrien Fabre
As an independent consultant, I support industrial companies in structuring and managing their business development.
Through this site, I share my field experience and offer tailored support and training, designed to help SME and mid-sized company leaders make clear decisions and achieve concrete results.
"The most important decisions are not those made quickly, but those made with a true understanding of what is at stake."
BACKGROUND
An industrial background at the intersection of technology and decision-making
For more than ten years, I have been working in the demanding world of the electronics industry, where technical rigor, operational excellence, and commercial decision-making are closely interconnected.
My career has been built through direct exposure to complex sales environments, international key accounts, and long decision cycles in contexts where each decision has a lasting impact on performance, cash flow, and customer relationships.
An international experience grounded in real-world operations
From Toulouse to Shanghai, then from Bangkok to Paris, before settling today in Bordeaux, I have worked within global, multi-site industrial value chains.
These international experiences have allowed me to develop a deep, hands-on understanding of:
-
industrial and operational realities
-
cultural and organizational constraints
-
and the delicate balance between strategy, execution, and customer relationships
This exposure on the ground has shaped a pragmatic and realistic approach to business development.
Experience built within leading industrial organizations
I have had the opportunity to work within several recognized industrial groups:
-
ACTIA Group, a specialist in embedded electronic systems, where I developed a strong culture of industrial rigor and international project management.
-
SVI Public Company, an electronics manufacturing services provider for aerospace, industrial, and automotive markets, where I developed the French market and led multi-site projects across Europe and Asia.
-
LACROIX Group, a leading European technology group, where I supported commercial growth on strategic Aerospace & Defense accounts.
These environments confronted me with very concrete challenges: complex negotiations, margin pressure, high quality requirements, risk management, and decisions with significant financial impact.
Working with demanding customers, building lasting insights
Throughout these experiences, I have worked with major industrial clients such as Thales, Safran, Cobham, Horiba Medical, ABB, Adeunis, among others.
These collaborations reinforced a simple and lasting conviction. Sustainable commercial performance relies on a careful balance between:
-
technical accuracy
-
a deep understanding of customer challenges
-
a clear strategic vision
-
and a demanding, trust-based relationship
A founding conviction
Years spent close to the field have taught me one essential lesson:
Without structure, clear decision frameworks, and disciplined execution, growth becomes fragile, margins erode, and customer relationships weaken.
Sustainable performance is never the result of a single action, but of a continuous balance between strategic vision, commercial organization, and execution discipline.
Why AF Consulting Industry
This conviction led me to create AF Consulting Industry, with a clear ambition to support industrial SMEs and mid-sized companies in:
-
structuring their commercial development
-
managing strategic customer relationships
-
and securing key commercial decisions
Today, I act as an independent external advisor and sparring partner to company leaders, helping organizations move from potential to sustainable performance, through concrete, tailor-made solutions firmly rooted in operational reality.
How I work
My way of working is defined by a few clear principles:
-
a pragmatic approach, without standard or off-the-shelf solutions
-
a deep understanding of industrial and commercial challenges
-
interventions focused on decision-making and tangible impact
-
direct involvement, without intermediaries
-
and a strictly confidential framework, under NDA
Let’s start the conversation
If your company is facing complex sales environments, demanding key accounts, or strategic commercial decisions, a first confidential conversation is often the best way to get to know each other and assess the relevance of a potential collaboration.



